
18 Oct 2021, 08:07 by Elzabé Curlewis
In 2020, a survey by V12 Data found that more than 59% of car owners choose a car dealership based on their reputation. When asked what impacts a dealership’s reputation the most, participants candidly offered that how they treat their customers and how they m...

6 Aug 2021, 11:34 by Elzabé Curlewis
There will always be more than one company that offers the same type of service or sells the same kind of product, leaving customers with the luxury of choice. But at the same time, brands provide peace of mind. Having a trusted brand identity keeps you ahead...

14 Jun 2021, 14:59 by Elzabé Curlewis
It goes without saying that you want to appear presentable and competent when it comes to projecting a reputable image for your company. However, if you truly want others to believe in you, you must demonstrate that you – and your team – believe in themselves...

28 Apr 2021, 12:08 by Elzabé Curlewis
In today’s world of business, traditional marketing tactics simply aren’t enough. For your company to truly stand out among the rest, you need to connect with your target audience in a more compelling and meaningful way. A recent survey in the USA found that 6...

8 Mar 2021, 14:33 by Elzabé Curlewis
Strategic branding is one of the key elements of any successful marketing campaign. Ultimately, clients remember your brand as that distinguishing factor that sets your business apart from the competition. It also increases customer loyalty, seeing as clients...

11 Feb 2021, 09:25 by Elzabé Curlewis
As virtual events are expected to continue well into the future, event organisers are trying to come up with creative ways to continue to personalise their conferences. Virtual event giveaways are becoming all the more popular to achieve this goal. By building...